We need to talk about DBT.

How did DBT come out of nowhere to take over the Data Engineering and Analytics world.

Every once in a blue moon something comes out of nowhere and rises to prominence so quickly it makes your head spin. Is not dbt one of those few who have managed such an amazing feat? It feels like two years ago no one was talking or had heard about dbt, and now it’s everywhere and is embedded and supported by the Modern Data Stack.

In fact, if a Data Engineering tool doesn’t support in some way, shape, or form, dbt, then it’s seen as behind the times and on its way to the junk heap.

It’s a Product Managers dream come true, to create a tool that is so core and close to the hearts of its users, that they will fight for it, die for it, and market it for you. DBT has come to conquer the SQL world.

“There has not been a game changer in the SQL world since the days of the CTE, that is until dbt came to town.”

Why did DBT take over the Data Engineering world?